BrandsTrack

  Philip Odiakose   Integrated marketing communications expert, Philip Odiakose has stressed the need for brands to explore independent media monitoring strategies and ensure compliance,  to protect their Out -of- Home (OoH)media asset investments and brand equity. Odiakose,  the Lead Consultant at P+ Measurement Services,  in his paper tagged ‘X-raying Fraud in Out-of-Home (OOH) Media Buying: Why Brands Must PrioritizeRead More

  The Manufacturers Association of Nigeria (MAN) has stressed the need for agencies of government to be civil in their operations,  as it  expressed shock over the invasion of the Dangote Industries Limited (DIL) premises by men of the Economic and Financial Crimes Commission (EFCC).       The association, in a statement issued by its Director General, Segun Ajayi-Kadir,Read More

  Ecobank Nigeria’s flagship media outfit, EPAC Studios  has announced its collaboration with highly- rated Nigerian photographers to explore contemporary photography scenes.     The immersive photo experience, expected to hold  at the Ecobank Pan African Centre (EPAC), in Victoria Island, Lagos, January through February, is set to feature photography experts such as Kelechi Amadi, Emmanuel Oyeleke, Jokotade Shonowo, Yemi Kings and Okeffect, amongst others.     These aceRead More

                        Chinyere Almona The Lagos Chamber of Commerce and Industry (LCCI) has commended the federal government on its commitment to power projects, including the Siemens Energy initiative. Giving the commendation in a statement signed by its Director General, Dr. Chinyere Almona, recently,  the Chamber described the present administration’s effortsRead More

    As the world celebrates Cybersecurity Awareness Month,  this October,  stakeholders in the Nigerian cyber space have made a strong case for an Integrated Identity Management System, ‘The Nigerian Identity’, that  will allow international passport, phone number,  and Bank Verification Number (BVN), belonging to one individual,  grafted onto one composite interconnected file for easy detection and tracking of cybercrime  perpetrators.Read More