BrandsTrack

    Let us be honest — if I had a naira for every time a CEO said or thinks PR is a “cost center,” I would probably have built a second agency by now. And I get it — PR feels intangible to some folks in the C-suite. It is not always as direct as “We spent X and sold Y.” But hereRead More

      The management of Stanbic IBTC Bank has announced the launch of the Season 4 of its highly successful Reward4Saving Promo, reinforcing its commitment to fostering a strong savings culture among Nigerians.   Building on the success of the previous three seasons, which saw  over 1,900 winners collectively receiving  ₦318 million, this year’s edition  of the promo  willRead More

    The recovery in the Nigerian private sector gathered strength in March, with output, new orders and employment all increasing to greater degrees than in February. Firms were helped to some extent by softening inflationary pressures, with input costs increasing at the slowest pace since May 2023. The headline figure derived from the survey is the Stanbic IBTC BankRead More

  From Left: Head of SME, Partnership and Collaboration, Omoboye Odu;  Executive Director of Commercial Banking, Kola Adeleke;   Managing Director/Regional Executive, Bolaji Lawal, all of  Ecobank Nigeria;  Minister of Art, Culture and Creative Economy, Hannatu Musa Musawa;  Founder of +234 Art Fair and Soto Gallery, Mrs. Tola Akerele; and  Project Director of the +234 Art Fair; Ms. Toyin Laoshe, atRead More

Sola Akinsiku   Though gradually reclining from  memories of  individuals and businesses, globally, the President of the Out- of- Home Advertising Agencies of Nigeria (OAAN), Mr.Sola Akinsiku, has said the effects of the pandemic, which affected lives and livelihood,  are still being felt at the nation’s out-of-home (OoH) advertising space.       The OAAN president, in an exclusive interviewRead More