BrandsTrack

The Chartered Institute of Personnel Management  (CIPM), Nigeria’s president, Mallam Ahmed Ladan Gobir has said the nation’s ever-evolving business landscape has made it imperative for organizations, desirous of success, to treat with utmost priority,  strategic management of their workforce.   Speaking at the CEO/CHRO/HRD Forum, organissed by the CIPM, tagged: “Strategic People Management: Leveraging Your Greatest for Business Success”, inRead More

Kole Shettima   The  MacArthur Foundation Director in Nigeria,  Dr. Kole Shettima, has expressed the Foundation’s commitment to supporting journalism, especially investigative journalism, that will positively impact the society.     Shettima, who gave the assurance at a recent  virtual AFF IMPACT SERIES Programme, organized by the Akin Fadeyi Foundation,  stated that for the media to maintain its independence, atRead More

Lanre Adisa   The Chief Executive Officer, Noah’s Ark Communications Limited, Lanre Adisa has emerged as the 22nd President of the Association of Advertising Agencies of Nigeria(AAAN).     Adisa was elected unopposed by members of the association at the 51st Annual General Meeting (AGM) of the association held in Abeokuta, Ogun State, over the weekend,  taking  over the reignRead More

Philip Odiakose   The media landscape in Nigeria faces a significant challenge due to the absence of a functional Audit Bureau of Circulations (ABC), in this piece, in this piece, the Chief Media Analyst at P+ Measurement Services, Philip Odiakose writes about the gap created by this absence, and how it hampers PR, Advertising, and Media practices.     TheRead More

  As part of its ongoing efforts at bridging the gap between the Town and the Gown, the Experiential Marketers Association (EXMAN) recently embarked on a sensitization tour of the University of Ibadan  to engage students in the Faculty of Arts, particularly in Communications, on the business of experiential marketing.   The engagement was part of activities marking the 2024Read More