BrandsTrack

      The  Lagos State Traffic Management Authority (LASTMA) has stated that the  fake traffic officer, arrested by its men, around Ikoyi area of Lagos, over the weekend, would be charged to court today, Monday.   The  agency’s Director, Legal Department, Barr. Akerele Kehinde, stated that the arrested suspect would be charged to court with all items recovered fromRead More

                                         Dr. Lekan Fadolapo, DG, ARCON The Advertising Regulatory Council of Nigeria (ARCON) has said  that the intent of its new law on digital advertising, which took effect from March 1, this year, is not to run anybody out of businessRead More

Philip Odiakose   Public Relation is an integral part of any organization’s communication strategy. It involves creating and maintaining a positive image of the brand in the minds of the target audience. PR professionals use various tactics, such as media relations, influencer marketing, and content creation, to achieve their goals. However, measuring and evaluating the effectiveness of these tactics isRead More

                                       Philip Odiakose A media monitoring  expert  and Chief Insights Consultant at P+ Measurement Services,  Philip Odiakose, has  stressed the need for media monitoring professionals, desirous of making a big difference in their careers, to always pay attention to details; noting thatRead More

    The management of The Industry Newspaper, organisers of ‘The Industry Summit/Awards’, has announced the renaming of one of its Award Categories for this year’s event.   The event scheduled for the end of month, this year, in Lagos, will see the Lifetime Award Category changed to The Industry All Star, a testament of the organisers’ determination to constantlyRead More