BrandsTrack

  The  crucial issue of shifts in technology, culture and new business models, and how to  navigate them, will  be the focus of this year’s edition of the National Advertising Conference (NAC),  as advertising practitioners, again, gather in Abuja, the nation’s federal capital, in November, this year.     The Advertising Regulatory Council of Nigeria (ARCON),  organisers of the event,Read More

  DG, ARCON, Lekan Fadolapo   The Advertising Regulatory Council of Nigeria (ARCON) has  explained that the establishment of the continent’s first indigenous stock image bank, the Nigeria Stock Image Bank (NSIB),  was informed by the need to further sanitise the industry, enhance local contents and create more jobs.     It further stated that the step has become imperativeRead More

    The Director General, Advertising Regulatory Council of Nigeria (ARCON), Dr. Lekan Fadolapo has explained that the agency’s decision to introduce the ARCON Journal of Advertising and Marketing Communications (AJAMC), at this year’s Advertising Industry Colloquium (AIC), stemmed from the need to  bridge the existing gap between the academia and professionals in the nation’s marketing space.     GivingRead More

  The Advertising Regulatory Council of Nigeria (ARCON), has given March 31st, this year, as the deadline for Advertising agencies, presently engaging non-Nigerians, to obtain approval for such employment with the Council.     The apex regulatory body, in a statement signed by its Director General, Dr. Lekan Fadolapo,  explained  that those affected by the directive are full service, creative,Read More

      The Advertising Regulatory Council of Nigeria (ARCON) has announced plans to release the register of all advertising practitioners and agencies, in the country, by March, this year.       The apex regulatory body in the industry, in  a recent notice, tagged: ‘Notice of  Publication of Register of Advertising Practitioners and Advertisement  Agencies Licensed By ARCON’, explainedRead More