BrandsTrack

    The Director General, Advertising Regulatory Council of Nigeria (ARCON), Dr. Lekan Fadolapo has explained that the agency’s decision to introduce the ARCON Journal of Advertising and Marketing Communications (AJAMC), at this year’s Advertising Industry Colloquium (AIC), stemmed from the need to  bridge the existing gap between the academia and professionals in the nation’s marketing space.     GivingRead More

  The Advertising Regulatory Council of Nigeria (ARCON), has given March 31st, this year, as the deadline for Advertising agencies, presently engaging non-Nigerians, to obtain approval for such employment with the Council.     The apex regulatory body, in a statement signed by its Director General, Dr. Lekan Fadolapo,  explained  that those affected by the directive are full service, creative,Read More

      The Advertising Regulatory Council of Nigeria (ARCON) has announced plans to release the register of all advertising practitioners and agencies, in the country, by March, this year.       The apex regulatory body in the industry, in  a recent notice, tagged: ‘Notice of  Publication of Register of Advertising Practitioners and Advertisement  Agencies Licensed By ARCON’, explainedRead More

  The Advertising Regulatory Council of Nigeria (ARCON), has said claim by the Advertisers Association of Nigeria (ADVAN) that the agency now charges N3million as advert vetting fee is false and misleading.   Describing the report, tagged ‘Advertisers Protest ARCON’s N3million Advert Vetting’, as  malicious and a misrepresentation of the vetting fee process, the apex regulatory body in the nation’sRead More

    Senior advertising practitioners in Nigeria have urged the newly-inducted fellows of  advertising to uphold professional ethics and adhere strictly to rules and regulations guiding advertising practice in the country.     The practitioners, who gave the advice  at the induction of 38 new Advertising fellows by the Advertising Regulatory Council of Nigeria (ARCON), in Lagos, recently, noted thatRead More