Re-invent or be dumped- Experts charge brands, managers at MCCA 2.0
(L-R): Lecturer, Olabisi Onabanjo University, Ago-Iwoye, Ogun State, Dr. Dare Ogunyombo; PR Lead, 9Mobile, Chineze Amanfo; Media & Insight Manager, Rite Foods Ltd, Adedotun Ajibade; and Chief Executive, Absolute PR, Akonte Ekine; at the 2nd Edition, MediaConsortium Conference and Awards (MCCA), held in Lagos, recently. Brands and brand custodians, desirous of relevance and enduring patronage from today’s consumersRead More
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