BrandsTrack

Philip Odiakose     In this piece, Philip Odiakose, the Chief Media Analyst at P+ Measurement Services, a member of AMEC,  leader and advocate of  Media Monitoring, PR Measurement and evaluation in Nigeria, identifies key players and specialties in media monitoring industry, while stressing the imperative for industry players in the sector to come under the umbrella of an association.      Read More

                      Philip Odiakose   n today’s media landscape, the ability to monitor and analyze media coverage is crucial for brands seeking to stay ahead of competition and maintain their reputation. However, the sheer volume and diversity of media sources, coupled with the ever-evolving nature of communication channels, present significant challengesRead More

                                       Philip Odiakose A media monitoring  expert  and Chief Insights Consultant at P+ Measurement Services,  Philip Odiakose, has  stressed the need for media monitoring professionals, desirous of making a big difference in their careers, to always pay attention to details; noting thatRead More